Privacy policy

Last updated: 10 October 2026

PAW DREAM operates this store and website, including all related information, content, features, tools, products and services, in order to provide you (the customer) with a curated shopping experience (the "Service"). PAW DREAM is powered by Shopify, which enables us to provide the Service to you. This Privacy Policy describes how we collect, use and disclose your personal information when you visit, use, or make a purchase or other transaction through the Service, or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy prevails with respect to the collection, processing and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing the Service, you confirm that you have read this Privacy Policy and that you understand how your information is collected, used and disclosed as described in it.

Personal information we collect or process

When we use the term "personal information", we mean information that identifies you or another person, or that can reasonably be linked to you or another person. Personal information does not include information collected anonymously or that has been de-identified, meaning information from which your identity cannot be determined or linked to you. Depending on how you use the Service, the country or region you are in, and as permitted or required by applicable law, we may collect or process the following categories of personal information, including inferences drawn from that information:

  • Contact details including your name, address, billing address, shipping address, phone number and email address.
  • Financial information including credit card, debit card and financial account numbers, payment card information, financial account information, transaction details, payment methods, payment confirmations and other payment details.
  • Account information including your username, password, security questions, preferences and general settings.
  • Transaction information including items you view, add to your cart or wish list, or purchase, return, exchange or cancel, and your transaction history.
  • Communications including information you provide when you contact us, such as the content of a customer support enquiry.
  • Device information including information about your device, browser or network connection, your IP address and other unique identifiers.
  • Usage information including information about your use of the Service, including how and when you use or browse it.

Sources of personal information

We may collect personal information from the following sources:

  • Directly from you including when you create an account, access or use the Service, contact us, or otherwise provide personal information to us;
  • Automatically through the Service including information collected from your device when you use our products or services or visit our website, and information obtained through cookies and similar technologies;
  • From our service providers including when we engage them to provide specific technology and to collect or process your personal information on our behalf;
  • From our partners or other third parties.

How we use your personal information

Depending on how you interact with us or which part of the Service you use, we may use personal information for the following purposes:

  • Providing, customising and improving the Service. We use your personal information to provide the Service, including performing our contract with you; processing payments; fulfilling orders; remembering your preferences and the items you are interested in; sending you account-related notices; processing purchases, returns, exchanges or other transactions; creating, maintaining and otherwise administering your account; arranging shipping; assisting with returns and exchanges; enabling reviews; and creating a personalised shopping experience for you, such as recommending products related to your purchase history. This may include using your personal information to better tailor and improve the Service.
  • Marketing and advertising We use your personal information for marketing and promotional purposes, such as sending you marketing, advertising and promotional messages by email, text message or mail, and displaying online advertising for our products or services on the Service or on other websites based on items you have previously purchased or added to your cart and your other activity on the Service.
  • Security and fraud prevention We use your personal information to verify your account; to provide a secure payment and shopping experience; to detect, investigate or take action in respect of possible fraudulent, illegal, dangerous or malicious activity; to protect public safety; and to keep our Service secure. If you choose to use the Service and register an account, you are responsible for keeping your account credentials safe. We strongly recommend that you do not share your username, password or other access details with anyone else.
  • Communicating with you We use your personal information to provide you with customer support, to respond to your requests, to provide efficient service and to maintain our business relationship with you.
  • Legal reasons We use your personal information to comply with applicable law or to respond to valid legal process, including requests from law enforcement or government agencies, to investigate or participate in civil discovery, potential or actual litigation or other adversarial legal proceedings, and to address or investigate possible breaches of our terms or policies.

How we disclose personal information

In certain circumstances, we may disclose your personal information to third parties for legitimate purposes within the scope of this Privacy Policy. Such circumstances may include:

  • Disclosure to Shopify, suppliers and other third parties who provide services on our behalf (for example IT management, payment processing, data analytics, customer support, cloud storage, fulfilment and shipping).
  • Disclosure to business and marketing partners to provide marketing services and to serve advertising to you. Our business and marketing partners use your information under their own privacy notices. Depending on the country or region you are in, you may have the right to ask us to stop sharing your information for the purposes of targeted advertising and marketing based on your online activity across different merchants and websites.
  • When you instruct, request or otherwise consent to our disclosure of specific information to third parties, for example for product shipping, or through your use of social media widgets or login integrations.
  • Within our affiliates or corporate group.
  • In connection with a business transaction such as a merger or insolvency, to comply with any applicable legal obligations (including responding to subpoenas, search warrants and similar requirements), to enforce any applicable terms of service or policies, and to protect or defend the Service, our rights, and the rights of our users or others.

Relationship with Shopify

The Service is hosted by Shopify, which collects and processes personal information about your access to and use of the Service in order to provide and improve the Service for you. Information you submit to the Service will be transferred to and shared with Shopify and with third parties who may be located outside your country or region, in order to provide and improve the Service. To learn more about how Shopify uses your personal information and about any rights you may have, please see the Shopify Consumer Privacy Policy. Depending on your country or region, you may exercise certain rights in relation to your personal information here: Shopify privacy portal.

Third-party websites and links

The Service may provide links to websites or other online platforms operated by third parties. If you visit websites that are not affiliated with or controlled by us, please review their privacy and security policies and other terms of service. We do not guarantee and are not responsible for the privacy or security of such websites, including the accuracy, completeness or reliability of the information on them. Information you provide on public or semi-public platforms, including information you share on third-party social networking platforms, may also be visible to other users of the Service and/or users of those third-party platforms, and our or the third party use of that information is not limited. Providing such links does not itself mean that we endorse the content of such platforms or their owners or operators, unless otherwise stated in the Service.

Children and minors

The Service is not intended for children, and we do not knowingly collect any personal information from minors in the jurisdictions where we operate. If you are a parent or guardian and discover that your child has provided personal information to us, you may contact us using the contact details below to request that the information be deleted. As at the effective date of this Privacy Policy, we are not aware of any sharing or selling (as those terms are defined under applicable law) of the personal information of minors under 16 years of age.

Security and retention of information

Please note that no security measure is perfect or impenetrable and we cannot guarantee perfect security. In addition, any information you send to us may not be secure in transit. We recommend that you do not send us sensitive or confidential information through insecure channels.

How long we retain your personal information depends on various factors, such as whether the information is needed to maintain your account, provide the Service, comply with legal obligations, resolve disputes or enforce other applicable contracts and policies.

Your rights and choices

Depending on your country or region, you may have some or all of the following rights in relation to your personal information. However, these rights are not absolute, they may apply only in specific circumstances, and we may refuse your request in certain cases permitted by law.

  • Right of access / to know. You have the right to request information about the personal information we hold about you.
  • Right to delete. You may have the right to request that we delete the personal information we maintain about you.
  • Right to correct. You may have the right to request that we correct inaccurate personal information we maintain about you.
  • Right to portability. In specific circumstances and subject to certain exceptions, you may have the right to receive a copy of the personal information we hold about you and to ask us to transfer it to a third party.
  • Right to opt out of sharing for targeted advertising. Depending on your country or region, you may have the right to opt out of the sale or sharing of your personal information, or to object to our processing of your personal information for the purposes of targeted advertising (as defined under applicable privacy law).
  • Managing your communication preferences. We may send you promotional emails, and you can stop receiving these at any time by using the unsubscribe option shown in our emails. If you opt out, we may still send you non-promotional emails, such as notices relating to your account or orders.

If you live in the UK or the European Economic Area, and subject to the exceptions and limitations under local law, in addition to the rights above you may also exercise the following rights:

  • Right to object to and restrict processing: You may have the right to ask us to stop or restrict the processing of your personal information for specific purposes.
  • Right to withdraw consent: Where we process your personal information on the basis of your consent, you have the right to withdraw that consent. Withdrawal of consent does not affect the lawfulness of any processing carried out on the basis of that consent before the withdrawal.

You may exercise any of the rights above by contacting us at the location shown in the Service or using the contact details below. To learn more about how Shopify uses your personal information and about any rights you may have (including in relation to data processed by Shopify), please visit: https://privacy.shopify.com/en.

We will not discriminate against you for exercising any of the rights above. As permitted or required by applicable law, we may need to verify your identity in order to process your request. Under applicable law, you may designate an authorised agent to make a request on your behalf. Before accepting a request made by an agent, we will require the agent to provide proof that you have authorised them to act on your behalf, and we may require you to verify your identity with us directly. We will respond to your request promptly within the time limits set by applicable law.

Complaints

If you have concerns about how we handle your personal information, please contact us using the contact details below. Depending on your country or region, you may have the right to appeal our decision, by contacting us using the contact details below or by lodging a complaint with your local data protection regulator. If you are in the European Economic Area, you can find a list of data protection regulators at https://edpb.europa.eu/about-edpb/about-edpb/members.

International transfers

Please note that we may transfer, store and process your personal information outside the country or region you are in.

Where we transfer your personal information outside the European Economic Area or the UK, unless the destination country is recognised as providing an adequate level of data protection, we will use recognised transfer mechanisms, such as the standard contractual clauses issued by the European Commission, or any equivalent contract issued by the relevant UK authority.

Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our privacy practices or for other operational, legal or regulatory reasons. We will post the revised Privacy Policy on this website, update the Last updated date, and provide any notice required by applicable law.

Contact

If you have any questions about our privacy practices or this Privacy Policy, or wish to exercise any of the rights you have, please email us at hello@paw-dream.com.